Startup Scene

Serving Authentic Village Flavours

Serving Authentic Village Flavours

March 2024   
Boju Store is not only promoting authentic organic foods sourced from rural areas of Nepal but is also committed to empowering local . . . Read more »


Sweet Recipe for Success

Sweet Recipe for Success

Launched with an investment of Rs 100,000 three years ago, Oho Cake currently employs 35 workers and handles orders worth Rs 5 million . . . Read more »


Championing Change

Championing Change

Pad2Go’s journey toward menstrual quality is empowering women by defying . . . Read more »


Talo: The Making of a Brand

Talo: The Making of a Brand

. . . Read more »


Redefining Nepali Jewellery

Redefining Nepali Jewellery

Surface Nepal aims to foster appreciation for Nepali craftsmanship worldwide minimising its environmental impact through ethical . . . Read more »


Happy Minds: Bridging the Mental Health Gap

Happy Minds: Bridging the Mental Health Gap

July 2023   
. . . Read more »


Bhola Foods: Serving the Taste of Happiness

Bhola Foods: Serving the Taste of Happiness

MAY 2023   
Bhola Foods, a cloud kitchen start-up in Nepal, delivers wholesome and nutritious meals prepared by a mother-daughter duo. The business began with the aim of providing affordable food to families in . . . Read more »


Witty’s Dreaming Big

 Witty’s Dreaming Big

APRIL 2023   
During a period of unemployment, Sushanta Timilsina discovered his passion for coffee culture and saw its potential to bring together and empower young people. This inspired him to establish the . . . Read more »


DOCHAA : Where Culture Meets Comfort

DOCHAA : Where Culture Meets Comfort

MARCH 2023   
In recent years, there has been a notable increase in the number of young people starting their own businesses. It is not uncommon to hear about young individuals who, after completing their . . . Read more »


CryptoGen Nepal

CryptoGen Nepal

CryptoGen Nepal, was founded in 2019 by Nirmal Dahal, Santosh Bhandari and Aaditya Khati, with a focus on cyber security. The start-up has since grown to provide services to a wide range of clients, . . . Read more »


The Sweet Journey of Yummyistic Chocolates

The Sweet Journey of Yummyistic Chocolates

Diksha Poudel of Basundhara, Kathmandu, is only 23 years old. Many people of her age spend hours on the Internet. While studying BBA, she too used to spend many hours on the . . . Read more »


KIRANA : Making Grocery Shopping Easy

KIRANA : Making Grocery Shopping Easy

Kirana is probably the first online and on-call grocery shopping service established in Nepal, envisioning to supply everything that a customer needs every single . . . Read more »


TRENDY NEPALI FOOTWEAR

TRENDY NEPALI FOOTWEAR

“Believe in something so much that you dare to start your brand”. Two young entrepreneurs Vishakha Rana and Ashamsha Thapa - the founders of footwear brand ARA - are firm believers of this . . . Read more »


Encouraging Nepali Readers

Encouraging Nepali Readers

They say leaders are readers. But Nepali readers are left with no choice but to either switch back to reading e-books or spend money on these books only once in a while, thanks to the increasingly . . . Read more »


Lotus Mindfulness and Relaxation Services

Lotus Mindfulness and Relaxation Services

The bustling city of Kathmandu is home to several corporates, businesses, educational institutions, medical facilities and many other establishments. In the midst of all this, people often tend to . . . Read more »


Azile Chocolates and its Sweet Journey

Azile Chocolates and its Sweet Journey

Young Nepali entrepreneurs have put forward their best ideas, implemented them, and emerged successfully in the Nepali market. Amongst these brilliant minds is a female entrepreneur who has created . . . Read more »


Digital Gurkha, an Up-scaling Edutech Platform of Nepal

Digital Gurkha, an Up-scaling Edutech Platform of Nepal

Digital Gurkha is an online platform where a user can learn any content in a structured and organized way. . . . Read more »


Defy, a Made in Nepal Clothing Brand

Defy, a Made in Nepal Clothing Brand

JUNE 2022   
Susan Adhikari had always dreamt of doing something on his own to give back to the community. This dream led him to refuse a job offer from Flipkart - an Indian e-commerce . . . Read more »


KASHYAPI NEPAL: A NEPALI BRAND THAT PROMOTES SLOW FASHION

KASHYAPI NEPAL: A NEPALI BRAND THAT PROMOTES SLOW FASHION

APRIL 2022   
Sahaj Sinnya, a resident of Pulchok, Lalitpur, has been using products from Kashyapi Nepal since 2020. Sinnya, who came to know about Kashyapi Nepal through his friends, bought a shacket for the . . . Read more »


ESAHAR : Connecting Service Providers and Service Seekers

ESAHAR : Connecting Service Providers and Service Seekers

MARCH 2022   
This digital marketplace platform not only connects employers and employees, it also allows a person to list their skills, expertise and make a living from . . . Read more »


SAMSARA CREATION : From Trash to Treasure

SAMSARA CREATION : From Trash to Treasure

A green startup, Samsara Creation produces recycled and eco-friendly consumer products and works to promote a circular . . . Read more »


RUMSAN MONEY : Making Banking and Insurance Easier

RUMSAN MONEY : Making Banking and Insurance Easier

To make matters more convenient for people, a group of intrepid youths have set up a platform that works as a bridge between BFIs, insurance companies and . . . Read more »


YES SIR VEHICLE RENTAL : Making Travel More Efficient

YES SIR VEHICLE RENTAL : Making Travel More Efficient

Traditionally, car rental services in Nepal come with their own drivers. But one company has made it a success to put customers behind the steering . . . Read more »


MEROADDA : PIONEERING LEGAL TECHNOLOGY IN NEPAL

  MEROADDA :  PIONEERING LEGAL TECHNOLOGY IN NEPAL

This promising startup aims to bring big changes in access to law and justice through the use of . . . Read more »


Startups Receive Endorsement from FNCCI

Startups Receive Endorsement from FNCCI

The apex body of the Nepali private sector has launched a bold initiative to match 50 startups with 50 . . . Read more »


MOM’S STORE NEPAL : PROMOTING THRIFTING CULTURE VIA TECHNOLOGY

MOM’S STORE NEPAL : PROMOTING THRIFTING CULTURE VIA TECHNOLOGY

This startup aims to contribute to the protection of the environment by selling used . . . Read more »


TAXIMANDU : Nepal Born with Global Ambitions

TAXIMANDU : Nepal Born with Global Ambitions

Starting as a ride sharing service in late 2019, this startup is now a multiservice platform which is looking for global . . . Read more »


KOKROMA : Modernising Traditional Baby Products

KOKROMA :  Modernising Traditional Baby Products

This promising startup has taken a modern approach to produce and sell baby clothes and . . . Read more »


How are Startups Dealing with the Covid-19 Crisis?

How are Startups Dealing with the Covid-19 Crisis?

July 2021   
Help2Shine, a startup company which works to connect house maids to home owners, was forced to halt its entire operation after district administrations of the Kathmandu valley announced prohibitory . . . Read more »


FiBRO : A Quality Clothing Brand in the Making

FiBRO : A Quality Clothing Brand in the Making

July 2021   
This home-grown brand has gained popularity in a short period of time while overcoming various . . . Read more »


Naagiko Honey : Sustainable Business and Community Upliftment

Naagiko Honey : Sustainable Business and Community Upliftment

June 2021   
Bibhuti Neupane had always dreamt of doing something on her own to develop a sustainable business and give back to the community. Though she had thought about getting into business right after . . . Read more »


LOGICABEANS : A Startup for Startups

LOGICABEANS : A Startup for Startups

May 2021   
It is said that the gaps existing in the market could be niches for new businesses. This is clearer and more evident in the IT sector where big companies that can't focus on all areas at once need . . . Read more »


AELOI TECHNOLOGIES: Helping Micro Enterprises to Grow

 AELOI TECHNOLOGIES: Helping Micro Enterprises to Grow

April 2021   
This fintech startup has brilliant solutions to end the problems faced by owners of micro enterprises and self-employed . . . Read more »


ETHNIK FOODS : Giving Traditional Food a New Market Dimension

ETHNIK FOODS : Giving Traditional Food a New Market Dimension

March 2021   
As a country with large ethnic groups, Nepal has a large variety of nutrition-rich traditional food and cuisines. However, traditional foods are only available and consumed during certain festivals. . . . Read more »


Rikishi Compost: Envisioning Sustainable Farming through Compost Manure Production

Rikishi Compost:  Envisioning Sustainable Farming through Compost Manure Production

The rampant use of chemical fertilisers to achieve higher agricultural yields has had an adverse impact on human health as well as the environment. While awareness about the various harmful effects . . . Read more »


Helping Small Businesses Go Digital

Helping Small Businesses Go Digital

Samir Phuyal’s father, who runs a cosmetic shop in Morang, one day, asked him to develop an app where he could record allthe credits of the customers. Tired of searching for bills and logbooks of . . . Read more »


Kheti : Farming an Agri-food Tech Ecosystem

Kheti : Farming an Agri-food Tech Ecosystem

The last nine months of the Covid-19 crisis has translated into an event of misfortune for many Nepali startups leading the budding companies towards collapsing altogether. In contrast, there have . . . Read more »


KITAB YATRA : A Journey into the Business of Books

KITAB YATRA : A Journey into the Business of Books

Some journeys are planned, while some are started out of an interest. It won’t be otherwise to say that the journey of ‘Kitab Yatra’, which has been delivering books to the doorsteps of their . . . Read more »


Skill Sewa : The House Whisperers

Skill Sewa : The House Whisperers

While the concept of a home inspection is a common practice in western countries, it is not as prevalent in Nepal. As the name suggests, the problems regarding seepage, leakages, plumbing failure, . . . Read more »


SMARTPALIKA : Digitising Local Governance

SMARTPALIKA : Digitising Local Governance

With the progress in information technology and the Internet, many governments around the world have started the concept of eGovernance in regard with public service delivery and conveyance. However, . . . Read more »


Gyapu Marketplace : Born in Lockdown

Gyapu Marketplace : Born in Lockdown

July 2020   
While many startups are struggling for their existence on the wake of Covid-19 crisis, Gyapu Marketplace, an e-commerce platform, is on the opposite spectrum of the current trend. Launched three days . . . Read more »


SURVIVAL OF THE FITTEST : Startups Coming to Terms with Coronavirus

SURVIVAL OF THE FITTEST : Startups Coming to Terms with Coronavirus

June 2020   
Arsalan Akhter, founder of Today’s Telegram, a startup focusing on customised leather products says that the first two weeks of lockdown for the prevention of Covi--BY Nikeeta Gautamd-19 infection . . . Read more »


Hurdles Stopping Nepal’s First Unicorn Company from Emerging

Hurdles Stopping Nepal’s First Unicorn Company from Emerging

May 2020   
Nepal has the potential to birth a unicorn company, i.e. a privately held startup company valued at over USD 1 billion. But there are many challenges that hinder the growth of startups. Usually, . . . Read more »


Bringing Quality Healthcare Services to Your Doorstep

Bringing Quality Healthcare Services to Your Doorstep

May 2020   
At a time when people are virtually locked up in their homes due to the restrictions in place to stop the possible spread of coronavirus, accessing healthcare services has become problematic for . . . Read more »


Dip in Donuts : Sugar, Glaze and Doughnut Craze

Dip in Donuts : Sugar, Glaze and Doughnut Craze

April 2020   
Who doesn’t love a doughnut? Aware that there was a demand for various varieties of doughnuts, Manjil Man Shrestha, after a lot of research and dedication, founded Dip in Donuts in March 2018. . . . Read more »


MADE IN NEPAL : THE LOCAL PROJECT

MADE IN NEPAL : THE LOCAL PROJECT

March 2020   
Back in 2016, Binam Shakya wanted to do something of his own after returning from Australia. Meanwhile, he caught up with his friend, the founder of Evoke Café who shared the idea of providing a . . . Read more »


Upaya City Cargo : Delivering Dreams

Upaya City Cargo : Delivering Dreams

Logistics is an important aspect of any business, be it a big business group or a modest shop. Many goods and products such as furniture, gas, milk, hardware, etc. are being continuously transferred . . . Read more »


Vegan Dairy Nepal : A Dairy Alternative

 Vegan Dairy Nepal : A Dairy Alternative

In recent years, young Nepalis have been turning to veganism, which is the practice of abstaining from all animal products. Yet there are limited places where vegan food items can be purchased in . . . Read more »


Red Tail Studio : Telling Stories through Games 

Red Tail Studio : Telling Stories through Games 

The last few decades have seen video games globally becoming the most sought after products in interactive entertainment. With the growing video gaming culture also in Nepal, some domestic startups . . . Read more »


Sunbridge Solar Nepal : Working for a Sustainable Future

Sunbridge Solar Nepal : Working for a Sustainable Future

Policymakers and governments in many countries around the world have begun to adopt and implement policies to dramatically shift conventional sources of power including oil, coal, and natural gas to . . . Read more »


Eclipse Labs : Crafting a Sonic Canvas

Eclipse Labs : Crafting a Sonic Canvas

Art develops in distinct forms, and as technology proceeds to expand the boundaries of the human imagination, it has allowed creativity to be expressed through unique avenues. A prominent . . . Read more »


Embracing the Age of AI, Robotics and ML in Nepal

 Embracing the Age of AI, Robotics and ML in Nepal

July 2019   
The world has changed to a great extent due to new strides in technology. After the ground shifting changes brought in by the extensive use of computers and smart devices over the last few decades, . . . Read more »


LEAF PLUS : Providing a Biodegradable Alternative for Plastic

LEAF PLUS : Providing a Biodegradable Alternative for Plastic

May 2019   
The recent years have seen an explosion in the use of leaf plates to serve food by street vendors around Kathmandu. These plates, which are generally made out of Sal leaves, are preferred over the . . . Read more »


ORANGE BALL PEST CONTROL : The Terminators

ORANGE BALL PEST CONTROL : The Terminators

April 2019   
With the advent of the internet, people have benefitted in terms of connectivity and access to free information. The availability of the internet played a vital role in the development of Biddha . . . Read more »


PLAY NEPAL Bolstering Education through Sports

PLAY NEPAL Bolstering Education through Sports

March 2019   
This startup endeavours to inculcate sporting values in students while also nurturing their aptitude and interest in conventional . . . Read more »


Cultivating a New Age Coffee Culture

Cultivating a New Age Coffee Culture

Two college friends Kishan Gurung and Niran Shrestha embarked on a journey to provide cheap coffee for everyone and break the stereotypical concept of coffee as a luxury drink in Nepal. Gurung, . . . Read more »


Custom Are Us : The Passion of Product Personalisation

Custom Are Us : The Passion of Product Personalisation

Four friends, Rojeet Kayastha, Robin Shakya, Romin Shrestha and Yujen Shakya thought of starting a business during the first year of their undergraduate course. Rojeet Kayastha shares, “We thought . . . Read more »


Kayo Creative Studio : Innovating Handicrafts

Kayo Creative Studio : Innovating Handicrafts

Two childhood friends Prasanna Kumar Shakya and Sajan Govinda Joshi used to spend a lot of time together. Their friendship grew stronger after Prasanna returned to Nepal from a six month internship . . . Read more »


Metro-Mask : Fighting Air Pollution

Metro-Mask : Fighting Air Pollution

Tashi Gyalzen Sherpa, founder of Metro-Mask had to travel a lot everyday visiting stores in different locations around the polluted city of Kathmandu when he was working for Anta, a sportswear . . . Read more »


RR Shree School of Technology : Delivering Multimedia Brilliance

RR Shree School of Technology : Delivering Multimedia Brilliance

Shreejana KC, an IT enthusiast and a student of multimedia was working in an animation studio when the idea of starting an organisation that doubles as an academy and a studio crossed her . . . Read more »


Farm to Finger: Adding Value to the Agribusiness

Farm to Finger: Adding Value to the Agribusiness

Despite being an agrarian economy and home to numerous native crops, Nepal has not been able to profit from its available agricultural resources. Among the many reasons behind the underdevelopment of . . . Read more »


Connect IN: Connecting Dots between Nepali and Indian Startup Scenes

Connect IN: Connecting Dots between Nepali and Indian Startup Scenes

May 2018   
At a time when Nepali startups are trying to make footprints in various business sectors, it has become important to connect them with budding entrepreneurs from other countries and various players . . . Read more »


Foodmario: Creating a Market for Home Cooked Meals

Foodmario: Creating a Market for Home Cooked Meals

May 2018   
Like in many other areas of the retail sector in Nepal, the food delivery business is also witnessing an e-commerce boom at present. Nowadays, many websites and their mobile apps have been trying to . . . Read more »


Infinity Lab : A Laboratory for Innovation

Infinity Lab : A Laboratory for Innovation

April 2018   
Technological innovation has been an integral part of human civilization. Since the start of the modern age, people have been deploying technological ideas to solve complex issues in business, . . . Read more »


Elance Digital Media : Adding Value to SEO Marketing

Elance Digital Media : Adding Value to SEO Marketing

April 2018   
Search engines have taken today’s world by storm. Today, it is not only about staying in one place and browsing for information from a desktop but it is also about browsing from anywhere on our . . . Read more »


Godam Sewa : An Efficient Warehousing Solution

Godam Sewa : An Efficient Warehousing Solution

In less than three years of its inception, Godam Sewa has successfully expanded its business footprint and is providing a reliable warehousing and storage solution to its clients. At present, the . . . Read more »


Why Decoding Stories of Failure is Important to Succeed?

Why Decoding Stories of Failure is Important to Succeed?

Businesses are all about risk and return. In many cases, startups fail due to the lack of capital. Some young startups fail due to the lack professionalism, experiences and strong management. Some . . . Read more »


Impact Investing : Contributing to Economic Growth

Impact Investing : Contributing to Economic Growth

The term ‘impact investing’ was coined ten years ago and the concept has revolutionised the sectors of development aid and market investments. According to the Global Impact Investing Network . . . Read more »


Paaila Technology : A Step Towards AI and Robotics

Paaila Technology : A Step Towards AI and Robotics

Built-in intelligence in machines to process information and perform tasks is artificial intelligence or AI. Machines may not necessarily be robots only but even search engines that we use in . . . Read more »


Accelerating the Growth of Startups

Accelerating the Growth of Startups

The journey from coming up with a business idea to realising it is not easy. The excitement behind starting a business is one thing, but the real challenges begin to appear once it gets going. From . . . Read more »


Kazi Studios : On the Wings of Creativity

Kazi Studios : On the Wings of Creativity

Starting a business from scratch is strenuous. But when people with creativity and innovation come forward, the lack of resources will not stop them from doing something new. They use their creative . . . Read more »


HoneyGuide : A Whole New Approach to Travel

HoneyGuide : A Whole New Approach to Travel

Passionate aspirers find business opportunities in every challenge they face. They do so displaying an ability to focus on achieving goals no matter how smooth or rough the journey. Observing the . . . Read more »


Eco-friendly Building with Rammed Earth

Eco-friendly Building with Rammed Earth

Constructing eco-friendly structures has become a popular global trend in recent years as the fast degrading environment of the earth has forced people to change the way they live. Many people . . . Read more »


Todays Telegram: A Premium Brand Message from Nepal

Todays Telegram: A Premium Brand Message from Nepal

It is often wondered whether entrepreneurship is a quality that is in-born, whether it is a hereditary skill that is passed down through the genes or whether it is something that is developed as a . . . Read more »


Offering Happiness by Creating Surprises

Offering Happiness by Creating Surprises

The young team of this startup call themselves ‘surprise planners’ who plan surprise events in an innovative way to leave people with a lifetime of memories to cherish. They promote creativity, . . . Read more »


Sajilo School Manager : A Smart Way of School Communication

Sajilo School Manager : A Smart Way of School Communication

July 2017   
ICT has been playing a major role in changing the lives of people in today's world. Education is one of the many areas where the use of smart technologies has been very beneficial in recent years. . . . Read more »


Best Paani : Have a Drink on Me

Best Paani : Have a Drink on Me

June 2017   
In a world where available water resources are fast depleting, the proper utilisation of rainwater has become an issue of major importance. The availability of clean drinking water is becoming . . . Read more »


The Gleam of Electronic Hardware

 The Gleam of Electronic Hardware

May 2017   
The Nepali tech scene in recent years has largely been dominated by the rise of software, mobile apps and website developers. However, only a handful of young IT-minded groups have actually gone on . . . Read more »


ek Ghanti : Information Now Just a Ring Away!

ek Ghanti : Information Now Just a Ring Away!

April 2017   
Imagine yourself in a cafe or a restaurant. After being seated, you see a mobile number you are supposed to dial to get the Wi-Fi password and menu. You dial 9801225544 as instructed. The call gets . . . Read more »


Maintaining the Hygiene

March 2017   
While the general waste management business has gained impetus in recent years, little effort has been made to manage waste in the healthcare sector. However, with increasing awareness about the hazardous effects of biomedical . . . Read more »


Waste Not, Want Not
New Ways of Urban Farming

<p>Waste Not, Want Not<br /> New Ways of Urban Farming</p>

Proper management of food waste is a worldwide problem. Every time foodstuff is thrown away, the energy, money and time spent on growing the crops is wasted. Besides this, rotten food releases . . . Read more »


Banking on Bamboo

Banking on Bamboo

The multipurpose bamboo plant has found a special place in the furniture business in the recent years. This quick growing grass plant is garnering worldwide popularity with people looking for . . . Read more »


Domestic and Different

Domestic and Different

With the home décor market flooded with readymade goods, it has become quite difficult for buyers to find customised household and decorative items. However, a startup has come up with tailor-made . . . Read more »


Value in Farming Innovation

Value in Farming Innovation

As innovations go, Nepal’s agricultural belt has seen a lot but still needs a lot to grow and harvest its full potential. Outsiders are frequently viewed with suspicion even though they may try to . . . Read more »


Building Better Bricks

Building Better Bricks

One company’s desire to change the age-old Nepali brick building scene comes across as being more than just a mission. It’s a breath of fresh . . . Read more »


Improving Lives with Technology

Improving Lives with Technology

Innovation is tough even for many established companies. But one startup is using it as its business mantra to create helpful software right from the . . . Read more »


Ficus Biotech: Nurturing the Biotechnology Business

Ficus Biotech:  Nurturing the Biotechnology Business

June 2016   
In a country of traditional farmers, modernising the old ways is hard.But one company is using in 21st Century science to do . . . Read more »


Onion Films Mainstreaming Digital Media

Onion Films Mainstreaming Digital Media

May 2016   
Digital media is on the rise in Nepal. And a number of startups have already begun to garner the attention of consumers and production professionals alike. Onion Films is one such notable startup . . . Read more »


NYEF’s Enterprise : Incubating its First Batch

NYEF’s Enterprise : Incubating its First Batch

Enterprise, the first business accelerator programme initiated by Nepalese Young Entrepreneurs’ Forum (NYEF) has been busy tightening the business acumen of its first batch of startup companies . . . Read more »


Yellownepal: Where Do You Want to Eat Today?

Yellownepal: Where Do You Want to Eat Today?

The idea for a location finder app came to Anish Shrestha (one of the co-founders) after attending an event for startups. Making an app for food, or more specifically restaurants and the best . . . Read more »


Waste Disposal Matters

Waste Disposal Matters

The company’s main strategy is to convert waste into revenue. It focuses on the maximum utilisation of products so that less waste is . . . Read more »


ICT and Agriculture

Sibjan Chaulagain, Executive Director and founder of Ask Foundation took up a challenge by leaving his engineering career and going back to his village to serve his community. While living with his family in a village in Sindhupalchowk, he came across many problems that farmers from his community were facing. . . . Read more »


Nepal’s First Business Accelerator Calls for Entries

Nepal’s First  Business Accelerator Calls for Entries

Enterprise: Nepal Business Accelerator Program, initiated by the Nepalese Young Entrepreneurs’ Forum (NYEF), has invited applications from enterprises looking for investment to . . . Read more »


Seeking Investment, 10 Budding Entrepreneurs Off to the Netherlands

April 2015   
Looking for investors, 10 finalist entrepreneurs of the Rockstart Impact, an initiative by One to Watch to prepare a select group of high-potential Nepali companies investment-ready within 100 days, flew to the Netherlands on March . . . Read more »


Charting the Growth of Entrepreneurs

March 2015   
With an aim of making 10 enthusiastic entrepreneurs investment- ready in 100 days, Rockstart Impact - the first accelerator program that Nepal has ever witnessed has tons of stories to share. The program initiated by One to Watch- an asset management company- that waved a green flag on 3rd December 2014 is coming to an end on 12th March . . . Read more »


The Rockstart Impact Blueprint

The acceleration programme of Rockstart Impact is focused on making ten high-potential Nepali entrepreneurs investment-ready in 100 days. All activities in the programme contribute to the creation of a proper business plan and presentable scaling strategy. Proven frameworks such as 'lean-startup', business model canvas, value proposition canvas and 'venture deals' are at the core of the program, working the entrepreneurs towards Demo Day that is . . . Read more »