March 29: Bottlers Nepal, the distributor of Coke, Fanta and Sprite, has started selling its new product Fanta Apple in the domestic market of Nepal. The company informed that the new product will make consumers feel refreshed.
Along with the new flavor, Fanta also released a new digital video as a part of extensive marketing campaign, which the company claims to add fun and excitement in the lives of the consumers. The video includes digital video and print advertising. Adarsh Avasthi, the country director of Coca-Cola Nepal said, “The new Fanta Apple helps bring freshness and enthusiasm in the daily life of people even in a small amount. We are hopeful that Nepali consumers will like it.”
Managing Director of Bottlers Nepal, Pradip Pandey said that the new product has been introduced in an effort to provide more options for refreshment as per the changing tastes and preferences of the consumers.
The company informed that two flavors of Fanta, Orange and Apple will be available in Nepal. Fanta Apple will be available in packs of 250 ml and 500 ml all over Nepal.