Media Space Solution Pvt Ltd has begun using digitised e-posters as a new advertising medium. G P Adhikari, the Executive Director of the company said at its official announcement function that advertising through such technology is easy and affordable. He informed that the technology is called electronic point of purchase media (E-POM).According to the company, this service has started from Bhatbhateni Supermarket in Kathmandu. Four 46 inches and two 32 inches display screens have been installed at the supermarket. Currently, there are 30 different advertisements being played on the e-posters. The screens are manufactured by Viewsonic, an American company. The advertisement on these e-posters can be played through pen drives too.
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