Established in the aftermath of the Korean War in 1958 to aid in rebuilding the nation by providing locally made consumer appliances, LG Electronics has been at the forefront of innovation in the realm of home appliances for over 60 years. The South Korean electronic giant’s latest refrigerator, the Instaview Door-in-Door continues that proud trend by marrying the cutting-edge cooling technology with a unique feature that not only showcases innovation but is also immensely practical from the consumers’ point of view.
As the name suggests, the standout feature of the product is its 33-inch glass panel that doubles as a window into the fridge. Two knocks on the screen and it illuminates the contents inside the fridge, thus allowing users to see what is inside without having to physically open the door. This feature significantly reduces the loss of cold air, especially when you consider that according to a study, an average consumer opens the refrigerator door 79 times a day. LG claims the refrigerator provides up to 41 percent less cold air loss. From an appearance standpoint, the device has a pleasing presence and will certainly improve the aesthetics of any kitchen it inhabits. The glass finish adds a touch of elegance to the device and makes it stand out from the crowd. With dimensions of 912 x 1790 x 738 and weighing 124 kgs, it is certainly a bulky unit. However, that size allows it to pack a capacity of 626L, 220L of which is dedicated to the freezer. Equipped with four shelves, five door baskets, an egg tray, a vegetable crisper, a dairy compartment and a wine rack, the refrigerator has plenty of space for the average consumer and then some.
LG’s inverter linear compressor is another standout feature. While a conventional compressor has four friction points, the inverter linear compressor has just one friction point. In day-to-day use, it translates to lower energy consumption and also reduced noise and vibration. LG says the technology allows the refrigerator to save up to 32 percent energy and reduce noise and vibration by 25 percent.
However, those are only two of the many innovative technologies LG has outfitted its refrigerator with. Also present is a feature LG calls ‘Hygiene Fresh+,’ a five step air filter that removes up to 99.99 percent bacteria. The ‘Fresh Balance’ feature seals the vegetable box, thereby keeping the humidity levels optimised. Further, the ‘Moist Balance Crisper’ ensures the moisture remains at optimal levels. The ‘Smart Diagnostics’ feature is yet another marvel. If the device malfunctions in any way, the app will essentially diagnose the problem and tell the consumer exactly what to do. This timesaving feature adds to the efficiency and durability of the device.
Given that integration of technology into home appliances has become the norm and ‘Smart Homes’ are the future, LG has wisely integrated that feature into the refrigerator. The device supports ‘Smart ThinQ,’ which allows consumers to control the refrigerator through an application on their smartphone. Temperature Control, Express Freeze, Smart Diagnosis and Hygiene Fresh+ are some of the features that can be controlled via the application, even when you are not at home.
The InstaView Door-in-Door Refrigerator is a technologically rich home appliance that offers tremendous functionality and practicality to its users.
