February 22: Coca-Cola Nepal has launched the new Coca-Cola Zero Sugar in a new packaging. The company said in a statement that customers in Nepal can now enjoy the taste of the new Coca-Cola Zero Sugar with zero sugar and calories.

The company claimed that the Coca-Cola Zero Sugar has got a refreshed new look and even more delicious taste through in-house innovation and extensive market testing.

“It is perfect for people who want a delicious drink but with zero sugar and zero calories,” the statement issued on February 19 said.

According to the company, Coke Zero was launched globally in 2005 and reformulated in 2017 to align the taste closer to the classic taste of Coca-Cola. In Nepal, it was initially launched in November 2016.

Speaking about the launch, Coca-Cola’s Country Director for Nepal, Adarsh Avasthi, shared, "At Coca-Cola, we strive to offer a wide range of products that fit consumer needs. The new Coca-Cola Zero Sugar with great taste and redefined packaging has been loved by consumers across the world, and it is our pleasure to bring this iconic beverage experience to Nepal. We are certain the new Coca-Cola Zero Sugar will be liked by consumers in Nepal”

Pradip Pandey, managing director of Bottlers Nepal Limited, shared that the Coca-Cola Zero Sugar is ideally suited for even “young adults” who are looking for greater choice and variation which will complement their busy lifestyles while not compromising on how they enjoy their lives with their friends and families. “With the great success of it across the world we are excited to introduce it for our Nepali consumers,” he added.

The new Coca-Cola Zero Sugar is now available in 500ml and 250ml packs all over Nepal for consumers to enjoy, according to the company.